Insights
Parts Pricing
Available in
North America
OEC’s proprietary parts pricing solution, also known as the Parts Marketing Administration (PMA), provides manufacturers and their franchised dealerships with the tools they need to compete in the market.
OVERVIEW
What is OEC’s Parts Pricing Solution?
Built on the CollisionLink and RepairLink eCommerce platforms, the OEC parts pricing solution – or PMA – combines technology and manufacturer parts programs to take original equipment parts sales to the next level. With market-driven data at their fingertips, automakers have valid and timely information on what parts are, or are not, converting and at what price.
Key Features
Data-Driven
- Capture all sale and opportunity data to effectively compete in a manner never before possible
- When you can see all the information you need at your fingertips, parts marketing administration decisions become simple
Control and Automation
- PMA provides the automaker total control to design parts program elements that can be manipulated in real-time to follow market variables according to their goals and objectives
- For example, implement variable or fixed reimbursement per part based on variables like net shop cost, dealer cost, etc., with the ability to edit in-place program formulas
- Plus, free up time and find peace of mind by running concurrent programs with automated submission and expiration dates
Find the Right Buyer
PMA data is broken down by buyer, seller, region, or any specific geographic locale to spot trends and movement. This helps you correctly target the right parts to the right buyers at the right price. OEC’s solutions make it easy to find the sweet spot and make more sales.